Free CRO Checklist — Complete Conversion Optimization Audit

A comprehensive conversion rate optimization checklist covering every element that impacts conversion rate. Work through each category to systematically audit your website for missed opportunities.

Checklist Categories

This checklist is based on the same 6-pillar framework used by our AI analysis engine. For automated scoring against each of these categories, run a free AI conversion audit.

Read our article on the 5 critical landing page elements to understand the theory behind this checklist. For mobile-specific checks, see our guide on mobile-first CRO. Explore our UX Audit Suite for a structured usability evaluation, or go Pro for AI-powered automated scoring.